In the old times, on special occasions, you dressed up: it was a way to celebrate a special occasion, something that deserved new clothes and conveyed a sense of renewal, of novelty.
Here at Converting Magazine celebrations commenced a few months ago, when we began todevelop the new trade dress that will accompany us in the coming years. A real sartorial work, crafted with an eye to the past, to the magazine’s editorial tradition, while at the same time looking to the future and to the demands of our readers who willappreciate this new format, increasingly focused on people and their stories.
Not a revolution but an evolution that we announcealong with the Converting Connection project, another great initiative that will enrich our offering with a special spring issue dedicated to converters and their suppliers, with the aim of presenting itself as a great directory aimed at building community and connections in the market.
In the interviews we carried out, published on our digital channels in recent weeks, participants revealed the need to meet and connect, to pool knowledges and dynasties to make the sector increasingly solid, in Italy and abroad.
A celebration, therefore, that we salute not only on the pages and the beautiful cover of this issue but that we also want to amplify during the next Print4All event, where you will be able to hold this full-bodied edition in your hands and browse its contents that, we are sure, will be useful for your assessments and your work.